O Concept Store New Collections Show

New Collections are all the Fashion at O-Concept Store Dubai

We love this time of year at O-Concept Store. The weather has changed for the better and we host our annual “winter collections” show at our store in Dubai.

O Concept Store New Collections Show

O Concept Store New Collections Show

This year we have the great pleasure of presenting 14 new collections for the ladies and 3 collections for the men.  For the ladies we have sourced some amazing designers from the Middle East and Europe with an eclectic collection encompassing swimwear to fur coats! This is Dubai after all where anything is possible.

The designers list is as follows:

  • Lady Jean – classic dresses
  • KwR – New Adrenaline range
  • SIN – Jackets and coats
  • Boho Ibiza – Gypsy inspired kaftans
  • Hana Hani – Clutch bags
  • Saray Couture – Funky turbans
  • AAVVA – Garments and scarfs inspired by Barbarella
  • Enjoy a T-Shirt – New t-shirt collection from Italy
  • Shine by Sophia – Shoulder furs from Finland
  • Valimare – Beachwear by UK designers made in Italy
  • Francesca Bassi – Fancy silk scarves made in Italy (Como)
  • Lavaliere – Colourful clutch bags made in Dubai
  • Forever Young – Garments, shoes, bags and baby clothes made in Lebanon
  • Princess Accessories – Thermo nail polish

For the gents we have:

  • Enjoy a T-shirt – New T-shirt collection
  • Haikure – Eco friendly jeans and trousers
  • 3ASRII – A new take on the traditional kandura

We will also be providing a demonstration of thermo nail varnish by Princess Accessories.  This is a temperature affected nail varnish that changes colour dependant on the body temperature of the person wearing it! We hope to have real fun with this.

The event is taking place on the 13th November 2013 at our store in Jumeirah 1, Dubai from 7pm till midnight.

We look forward to seeing many of our regular customers, and hopefully a host of new faces, on the night.

Stay fashionable

O-Concept Store

Lady Jean Ladies Fashion at O-Concept Store Dubai

Lady Jean 2013 Collection Arrives at O-Concept Store Dubai

O-Concept Store is delighted to announce the arrival of UAE fashion brand Lady Jean.

Lady Jean Ladies Fashion at O-Concept Store Dubai

Lady Jean Ladies Fashion at O-Concept Store Dubai

The newly established fashion brand, Lady Jean, was conceptualized in the UAE by fashion aficionado Diana and Rana Ibrahim. Named after her daughter, Julie Jean, the brand offers women a unique collection of chic feminine styles that are luxurious and wearable to any occasion.

Lady Jean represents the ultimate woman who adores dressing with simplicity and class, while keeping in line with fashion trends. The brand comprises a niche collection of streamlined pencil skirts and dresses with a fresh appealing look for the sophisticated, contemporary woman.

The Lady Jean 2013 collection focuses mainly on pencil skirts and dresses that are distinctive, elegant, and feminine. Drawing inspiration from olden day movies, the collection offers outfits with a twist by merging punchy Arabic prints, bold block colours and interesting textures such as embroidery, sequins and lace, with a pencil bottom concept.

Every design focuses on flattering a woman’s body and has been thoughtfully designed for every woman to wear. They elegantly mix nostalgia with modern design elements.

The designers, believe pencil skirts and dresses are timeless and sophisticated for any day and age. More importantly, it is the personality the pencil style brings out in a woman, which has encouraged them to work with this particular cut.

Diana Ibrahim – Co-Founder and Designer – Lady Jean

Diana Ibrahim is a young, dynamic fashion designer, immersed in the world of fashion. She has lived in Dubai for 11 years, and although she graduated from the American University of Sharjah with a Bachelor’s degree in Mass Communications, Diana is a keen observer of sophisticated feminine apparel.

With sound awareness of fashion trends and an eye for unique designs and detail, Diana has always been appreciated by family and friends for her chic style and choice of clothing.

After working in the financial sector for a couple of years, Diana eventually realised that her dream is to create a name for herself in the fashion industry. Diana loves timeless, chic and refined looks that compliment a woman’s body, and believes a woman wearing the Lady Jean label will truly stand out from the crowd.

Lady Jean Ladies Fashion at O-Concept Store Dubai

Lady Jean Ladies Fashion at O-Concept Store Dubai

Lady Jean Ladies Fashion at O-Concept Store Dubai

Lady Jean Ladies Fashion at O-Concept Store Dubai

2 Day Sale Extravaganza at O-Concept Store Dubai

With the Eid holidays on the horizon O-Concept Store has put together a pre-Eid 2 day sales event which will kick off on the 7th October 2013.  At this extravaganza, discounts up to 80% will be available on selected brands.

Brands and items earmarked for the sale are:

ZM&MZ .cotton clothes 

Shoe Closet – shoes from Portugal

Suzani .

Tha Case Factory . Iphone cases pure leather made in Italy

Janna Jones.Leather and spikes bags from Australia 

Giovanna Nicolai – Made in Italy Evening / Cocktail dresses 

Finance kills 

Japanese Abaya 

Tie-Ups ecologic made in italy belts 

Posh . Colorful t-shirt’s with print 

We will be announcing details of the individual discounts nearer to the event.

O-Concept Store Eid Sale October

O-Concept Store Eid Sale October

O-Concept Store Competition Winner

O-Concept Store Dubai Announces Eid Dress Competition Winner

We had a great response to our Eid dress competition and we would like to thank everyone who took the time to enter.  The management team at O-Concept Store sifted through all the entries and we decided the best way to pick a winner was to put all the entrants into a hat and pick one at random.

Having undertaken this process the lucky person to be chosen was Cathy Rodrigues and we would like to congratulate her at this time.  Your dress will be available to collect at O-Concept this week and we will email you with collection details.

This is the first of a series of competitions we will be running at O-Concept Store so if you did not win, better luck next time.

We look forward to seeing Cathy in her prize and we hope she enjoys wearing it.

Until next time, stay fashionable.

O-Concept Store 🙂

O-Concept Store Competition Winner

O-Concept Store Competition Winner

Lamli Ready To Wear Collection now Ready to Buy at O-Concept Store Dubai

O-Concept Store is delighted to announce the arrival of the Lamli ladies range.

The Lamli ready to wear label was founded in 2010 by Lamia Al Saleh (Lam) and Linda El Shami (Li).

Inspired by the comfort of the common elements of clothing such as T shirts, shirts and sweaters, the two long time friends wanted to develop these pieces further into a more feminine level of everyday chic dresses.  Taking into consideration the clean line and the perfect construction, the dresses convey the Lamli culture of simplicity, individuality, creativity and sophisticated living, with a flawless unpretentious attitude.

Lamli is a minimalist fashion clothing line that is tailored to the comfortably chic woman. Each piece is designed with room to be dressed up or dressed down reflecting your style.

Lamli is available in Toronto/Canada, Dubai/UAE and Riyadh/KSA

Lamli SS13 at O-Concept Store Dubai

Lamli SS13 at O-Concept Store Dubai


Lamli SS13 at O-Concept Store Dubai

Lamli SS13 at O-Concept Store Dubai

Suzani Launches Ramadan Collection at O-Concept Store Dubai

We have another first taking place at O-Concept Store on the 1st July 2013 when ladies fashion label Suzani launches it’s new collection exclusively with us.

We will be providing a live Twitter feed on the night but in the meantime read on to discover a little bit more about the label and the designers.

The Suzani lines are designed and produced in Amman-Jordan employing the skills of local Arab women working from their own homes and workshops with our fabric that has been carefully selected from different parts of the world and combined with our designs to create a strikingly unique and beautifully finished clothes, and accessories.

The designers Zara Gailani & Dania Kurdi took inspiration from her their own eastern roots to create a brand that embodies a “unique glam” style and answers the call for ethnic elegance. Being Jordanians with Afghani and Pakistani roots ,and the eye for  authentic materials and the love for  clothes that are have a modern flare to it helped bring Suzani to life.

Their timeless lines perfectly bridge Arab, Central Asia to contemporary Western fashion. Suzani in Persian language means needlework which embodies the interest in handmade and handcrafted fabrics that interest both designers. They both love that each piece of fabric carries its own rich history and story recreated into contemporary accessories.

They both supervise the product from A-Z from design, supplying the material, production, managing their product, marketing, sales even packaging. They both enjoy their downtown shopping trips to gather material, walking through the busy crowds and listening to the music along the way and the thrill of finding material or accessories that will compliment their product is always a happy bonus. They have met few interesting people along the way, learned a lot and are enjoying the journey of it.

Suzani designers Zara and Dania

Suzani designers Zara and Dania

So What is an O-Concept Store Anyway?

The Scottish band Travis once sang “what is a wonderwall anyway?” as an ode to the song of the same name by Oasis. Many people have asked us “what is an O-Concept store anyway?” so we thought this would make for a great introductory blog. O-Concept store was the brainchild of our Emirati owner Omar Bin Khediya. The original concept was to create a lifestyle store combining elements of fashion and art with the goal being to attract young and passionate designers and artists from all over the world.  At O-Concept Store you can find everything from accessories, shoes to tops, perfume, aftershave, menswear and dresses in addition to unique pieces of furniture and paintings.

At the time of writing this blog O-Concept has 29 different men’s and women’s fashion collections available, some of these being exclusive in Dubai to O-Concept.

In addition to retail items across the disciplines of fashion, art, furniture and accessories O-Concept also boasts a cafe where tired shoppers can indulge their taste buds.

So “what is an O-Concept store anyway?” well it could be original concept store, or opening concept store,  but actually it’s Omar Concept, as it was his idea, simple really.

Over the coming weeks and months we will be writing about every element of the O-Concept business to give you, the reader, a greater insight into what we are all about. From our cafe to the buying process and the designers we bring to O-Concept Store we will try to provide more details of the day-to-day operations.

Till the next time, stay original.

A look inside O-Concept Store Dubai.

Inside O-Concept Store Dubai.